Strong performing ad creatives are essential to priming your
target audiece to consider making a purchase before they even go to your website.
Are your ads exciting / interesting/ funny / educational? The best ad creatives offer a value exchange between your brand and your target audience. Attention is valuable, in exchange for that attention and a potential purchase, you need to offer some value in return as this will transform your performance.
Strong performing ad creatives are essential to priming your
target audiece to consider making a purchase before they even go to your website.
Are your ads exciting / interesting/ funny / educational? The best ad creatives offer a value exchange between your brand and your target audience. Attention is valuable, in exchange for that attention and a potential purchase, you need to offer some value in return as
this will transform your performance.
Videos demonstrate your value to prospects and how your product / service can fill a need they currently have. Over 80% of our clients ad creatives are video ads. We like to mix in some static images into the overall mix to help things fresh, particulary in the retargeting layers of the funnel.
Videos demonstrate your value to prospects and how your product / service can fill a need they currently have. Over 80% of our clients ad creatives are video ads. We like to mix in some static images into the overall mix to help things fresh, particulary in the retargeting layers of the funnel.
The first 3 seconds of your video creative are the most important. Within the first 3 seconds of your video, your audience needs to see the “hook” – this is who you are and why they should keep watching this video. We see most brands making a big mistake by not following this rule. They start the video with a logo reveal that takes 2 seconds and then they follow this with some sort of brand introduction message and by that time, their audience hasn’t seen anything that keeps their interest and most have scrolled past already. Our team of creative experts at Scridon Agency can help you to fine-tune your creative strategies to capture more attention from your audience throughout your videos, ensuring higher click through rates and conversion rates from your creatives.
Most brands tend to find one pillar/theme that works for them and then they constantly iterate on this. It works until it doesn’t. Eventually you’ll reach a point where your audience gets tired of seeing the same type of ads. The time delay to eventually finding a new theme that you can be successful with is very costly for brands. That’s why at Scridon Agency, we work with our brands from day 1 on testing and finding multiple creative pillars that can be leveraged over time to keep things fresh and mitigate future risks of overdoing any one particular theme
The scope of each agency varies a lot in the industry. Some agencies focus more on brand, some focus more on creative. At Scridon Agency we focus on scaling and becoming your growth partner, not just an agency.
Our range of services consists of paid media buying, creative, data-analytics and consulting. We work with a variety of some of the best eCommerce partners in email marketing, website development and more to ensure you're working with a team of experienced experts.
We have experience in almost every industry. However, over the years, we've proven that the most important factor in success is the ability to understand the data and key variants across your entire business, not just the ads, and how to structure strategies for improving results further and scaling.
Some agencies have a business model to churn and burn through clients and will say yes to every opportunity.
At Scridon Agency, our philosophy is to work with partners, not "clients".
We want to ensure that the brands we bring into our portfolio are ready to scale so that we can confidently deliver results. This is where our audit comes in as the first step in exploring a partnership together and determining whether this is the right fit for both sides.
We provide a deep dive analysis into your data and an in-depth presentation delivered on a consulting call that is yours to keep after the consulting session.
From our audit, we’ll be able to share with you, how likely it is to hit the growth targets you’re expecting and how long that might take and whether or not you even need a digital marketing agency right now.
You’re probably here because you’re not hitting the results you’re looking for or you don’t have a clear plan that’s been shared with you on how to get there.
We can help to answer your burning questions in our first audit and consultation and demonstrate how we operate differently to the rest of the market and how we achieve growth for our portfolio of brands.
We’re one of the few agencies that will tell you if you’re actually not ready for scale and what you should focus on before exploring an agency like ours.
Our focus is on rapidly scaling and transforming brands, it’s what our entire structure is built around such as our 7 day optimisation team, our live reporting and our fine-tuning within the ad account every few hours.
Some agencies will tell you it takes one month for instant success, some will tell you at least 8 months. The truth is, the time to see results depends on what needs to be optimised within your business to hit the desired results you’re looking for, but we ensure that you see notable results in the first 90 days.
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